Frequently Asked Questions

Do you run the ads and the content too?

We can stay at strategy and governance, or stay involved through assessments while your team or vendors execute. Scope is explicit up front.

How is this different from an agency?

Agencies are built to produce. We are built to decide: what “done” looks like, what to say, where to show up, what to measure, and when to change course.

How long before we see results?

Foundation work is weeks, not quarters. Market results depend on your starting point and whether execution follows the plan. Assessments exist so we don’t wait a year to find out.

What do you need from us?

Access to goals, current materials, performance data (even if messy), and a decision-maker who can approve the end state.